Sobre companhia

Their team has been designing and implementing measurement tools to gauge marketing effectiveness for globally recognized brands since 1997. They’ve gained national recognition for their contributions to marketing measurement and media optimization standards. As practitioners, they embody the ideal mix of experience in architecting, implementing, interpreting and validating marketing mix models; as data managers and statisticians, they hold an in-depth knowledge of the disciplines needed to provide timely and accurate assessments of marketing returns.

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